La comunicación, el conocimiento y la interacción social en la globalización

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Susana González Reyna

Abstract

Globalization is the process of “generalized mass mediation” (Thompson) that consists in the omnipresence of the media of mass communication in the everyday life of individuals and its influence in their social interaction as well as their knowledge of the social occurrence. The international new agencies play a central role in this process. By means of the technological development, the messages produced may be broadcasted to many people located in particular socio-historic contexts that not necessarily coexist. The individual today lives in close relation with the media of mass communication.

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How to Cite
González Reyna, S. (2015). La comunicación, el conocimiento y la interacción social en la globalización. Revista Mexicana De Ciencias Políticas Y Sociales, 43(171). https://doi.org/10.22201/fcpys.2448492xe.1998.171.49265